RIMAN Accelerates Growth in Mexico with the Introduction of ICD Beauty

RIMAN, South Korea’s leading skincare company and a global K-Beauty leader, officially entered the Mexico market in April 2025. Since its arrival, the company has achieved a major milestone in the country’s beauty industry. The renowned ICD line—celebrated for its patented formulas, exclusive ingredients, and signature skincare rituals—now expands into color cosmetics with the launch of its first makeup collection.

The new ICD Beauty line represents a seamless fusion of skincare and color, bringing innovative, science-backed formulations to the makeup category.

The collection includes:• ICD Beauty Sheer Glow BB• ICD Beauty Luminous Glow Cushion• ICD Beauty Lip Tint (semi-matte and velvet matte)• ICD Beauty Glow Up Lip Oil• ICD Beauty Set & Stay Makeup Spray

This launch not only expands RIMAN’s product portfolio but also creates new business opportunities for distributors and strengthens the brand’s reach across households nationwide.

The official unveiling took place on November 28–29, 2025 at Expo Santa Fe CDMX in Mexico City, during a main session attended by more than 1,000 guests, including President of Sales Mr. Danny Bae and the Mexico Leadership Team.The products were revealed through dynamic stage highlights and later showcased in a dedicated testing zone where attendees could experience the line firsthand. A special pre-sale event allowed participants to purchase the new items immediately.

Throughout the two-day event, guests also joined training sessions, listened to inspiring testimonials from top business leaders, and attended a presentation by General Manager Mr. Rodolfo Vargas, who outlined RIMAN Mexico’s growth vision for the coming year.

“I am incredibly proud of the warm reception our new line has received, and I am confident these products will be a success in the market. With the commitment and enthusiasm of our leaders, we will extend our skincare leadership into the makeup category and continue strengthening our growth in Mexico.”

The second edition of RIMAN Connect concluded as a resounding success, marking another significant step in the story RIMAN is building in the Mexico market.

For more information about RIMAN, visit www.riman.com.

About RIMANFounded in 2018 in South Korea, RIMAN is a global beauty and wellness company redefining K-Beauty through Jeju heritage ingredients and advanced innovation. The company vertically manages everything from raw material cultivation to product development, including its signature Giant BYoungPool™—a next-generation Centella Asiatica granted 20-year Plant Variety Protection in both Korea and the United States. Guided by its philosophy of creating a difference people love, RIMAN delivers trusted skincare and wellness solutions that help individuals achieve their most radiant selves.